With Valentine’s Day here, the National Retail Federation estimates that 60% of Americans plan to celebrate the lovers’ holiday.


Americans are projected to spend $18.6 billion on cards and gifts this year: $10.5 billion on significant others, $3.8 billion on family members, and $815 million on pets.

51% plan to give candy, while 36.6% are giving flowers.

19.7% are giving jewelry, adding up to $4.4 billion worth of bling.

54.7% are will pick up a Valentine’s Day card.

39% will be shopping at discount stores, while 26.3% will do their gift-giving online. (CBS News)