Which IS More Memorable A Beautiful Face OR An Ugly Face???

Found this too good not to share---which one is more memorable--a very very pretty face or a really truly ugly one?

If you believe that your particular face is so pretty that nobody could ever forget it. You would be wrong.  A research shows that unless there is some very distinctive about your pretty face---it seems pretty faces are actually pretty easy to forget.   It seems that that really unattractive ones are the one that are kept in our memory pretty much all of our lives!!   Now you  know!!   (Daily Mail)